Chelsea Perino

Biography

With an undergraduate degree in Anthropology and Linguistics from NYU and after a four-
year solo trip around the world, Chelsea Perino first discovered her love for advertising in
Cape Town, South Africa. There, Chelsea spent two years running all things marketing
related for an experiential marketing startup, before returning to New York to complete her
MA in Public and Organizational Relations.

Since then Chelsea has worked in advertising both in New York and Seoul, South Korea,
leading digital strategy for a Samsung Global, Mobile. Now based in Hong Kong, Chelsea is
the Managing Director, Global Marketing & Communications at The Executive Centre, Asia’s
largest premium flexible workspace provider, whom she has helped establish as the leader
in workspace experience, community and corporate-culture facilitation.

Chelsea is passionate about organizational culture and believes that creating a dynamic and
collaborative working experience positively affects team morale, productivity, and fosters
community. She is an adjunct professor and published author, a regular guest speaker at
corporate real estate and marketing industry conferences, and represents The Executive
Centre on the board of CoreNet Global’s Hong Kong Chapter, the Urban Land Institute’s
Women In Leadership Initiative, and is the Chair of the American Chamber of Commerce’s
Women of Influence committee.