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Montclair State University and Rave Wireless, Inc. Launch Service That Transforms How Students Utilize Mobile Phones Montclair State leads emerging trend on U.S. campuses by providing students with access to highly personalized University services and resources through the mobile phone
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Media Contacts: Rave Service. Rave provides a fast and easy way to personalize, create and share timely traditional online media, user- and community-generated content, and location-based information on mobile phones. For example, Rave delivers a powerful instructional tool, connecting the individual student to online instruction systems, to class peers and to faculty. In addition to academic connections, Rave enables students to bring together and share information that is important to them - from the latest updates from faculty, to club events - right on their mobile phones. The service currently offers over 300 channels allowing users to:
"I've been using Rave at least once a day since I got it earlier this month, and rely on it to make choices about my day, both academically and socially," says Travis Misurell a Montclair State University freshman from Little Silver, NJ. "It's cool that Montclair State made Rave available to us, it makes my mobile phone more useful than ever before." "Today's youth are leading a mobile lifestyle that will become commonplace," says Rodger Desai, CEO, Rave Wireless. "In developing our service, we conducted extensive studies and spent almost a year on a pilot program to ensure we understood what content and tools were needed to really improve the usefulness of mobile phones in students' daily lives. Based on the usage and success of the program at Montclair State, we've exceeded our goal." Within the first two weeks of availability at Montclair State, usage of Rave has outpaced wireless industry averages for mobile internet usage among today's youth by 400%. Students are already making Rave a part of their daily lives, accessing the service on average 10 times per week. "Montclair State is intensely interested in how we can use technology to enhance the learning experience for our students." said Dr. Cole. "For as far and fast as we've come in offering highly customized mobile wireless connections to all the people and resources that are central to our students' campus life experience, we've only just begun," continues Dr. Cole. "We are at the forefront of understanding how today's students learn and connect, and partnering with a market-leading innovator such as Rave Wireless ensures delivery of the best technology-based education tools and services to our students." About Montclair State About Rave Wireless, Inc. September 29, 2005
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