This study is displaying the effects of music on task performance of twenty students (10 males and 10 females). These students will be taking two questionnaires consisting of five questions each. The questions are from an IQ Exam. This was chosen because the IQ exam consist of categories of Verbal, Spacial, Logic, Mathematical, and Pattern Recognition. Humans use these skills on an everyday basis. Although the questionnaires will not determine one's intelligence, but just to score the performance on correct answers. The students will have the first questionnaire with/without music and the second questionnaire the opposite treatment. I will also be measuring the brain wave lengths of stimulation using the electroencephalogram (EEG) when listening to music and doing the questionnaire. Also will monitor and measure heart rate variability and skin responses using a pulse oximeter.
A Virtual communication revolution: Analysis of the use of social media by organizations
New media technologies have revolutionized virtually every facet of human society. They have altered the way we work, the way we learn, and the way we teach. The purpose of this study is to examine how organizations use social media as a dialogic means of engaging, adopting, and enhancing various communication strategies with their stakeholders. Two organizations were selected and monitored during a three week time period for this study: Dunkin Donuts, and Starbucks. This study will examine the function and impact of social media usage upon these organizations and will address key communication factors within each social media platform: strategy, capacity, governance, and environment. The study will also highlights how social media interfaces with different publics and can promote economic, organizational, and cultural engagement.
A Family Therapist Matrix for Working with Adolescent and Sibling Substance Abuse
A robust body of research now demonstrates that siblings substantially influence human development. Siblings represent a uniquely significant source of socialization, influencing development in both beneficial and problematic ways. Sibling support has emerged as important for individual well-being, linked to many positive outcomes including lower rates of depression and isolation, and higher rates of life satisfaction and esteem. Siblings can also contribute to serious problems such as substance use, with similar influence to peers and more than parents. Although the benefits of including sibling relational concerns in substance abuse treatment has begun to emerge strategies for incorporating siblings have been lacking. Practitioners looking to research for treatment guidance discover two competing messages. The first is that close sibling relationships are highly beneficial for coping with difficult circumstances. The second is that close sibling relationships are linked to shared deviance, such as substance use. Should practitioners build closeness or distance when working with siblings and substance abuse? Family therapists must confront this sibling dilemma when engaged in adolescent substance abuse treatment. This paper presentation will review the research on sibling influence on individual development and their connection to substance use and abuse. A matrix will be presented to guide practitioners faced with the sibling dilemma described here. Empirically based strategies that incorporate siblings and sibling relational concerns in family substance abuse treatment will be offered.
Neuroscience and Counseling: An Integrative Approach
This research group examines recent progress in neuroscience as it pertains to the counseling profession. Neuroscience research is rapidly accumulating information on the human brain, which begs one fundamental question: What does it all mean? To begin to answer that question, neuroresearchers working from a biological epistemology must take into account other disciplines. Many disciplines including biological and behavioral sciences, and humanities are equally challenged to accommodate the findings of neuroscience. The coming decades will see a true convergence of knowledge, with traditional boundaries blurred by a growing understanding of the mind's biological and functional operations and its reverberating effect on:
what we know about human development, learning and motivation,
how we define, treat, and prevent disorders and disease, and
how we promote health and wellbeing.
Professional counselors naturally work from a multidisciplinary convergent perspective, aiming to optimize client growth and well being, by integrating purposeful, culturally-embedded communication with science-informed and developmental appropriate interventions. This focus positions counselors to make full use of neuroscience's discoveries. This poster presents current developments and future trends in neuroscience as it pertains to the counseling profession. We also identify some questions these developments raise for the biological and the behavioral sciences, and the humanities with hopes of inviting a multidisciplinary dialogue.
FDA and the First Amendment Effects on Off-Label Drug Marketing
Do the Food and Drug Administration’s rules and practices regarding off-label marketing of pharmaceuticals violate the free speech protections of the First Amendment? Traditionally, the Food and Drug Administration has been viewed as a facilitator of safety and effectiveness in medicine. The extent of this role has been recently questioned with regards to the constitutionality of restrictions on off-label marketing of pharmaceuticals. The marketing of drugs for uses, age groups, or dosages other than what the drug is approved for by the FDA is considered off-label promotion. An interdisciplinary approach is required to gain a comprehensive understanding of the legal and public health ramifications if off-label marketing was to become legal. The research methods include collected analysis of both law and public health scholarly sources as well as primary sources in the form of statues and cases that reveal multiple theories and insights. This research will be presented through a poster medium, with a comparative disciplinary phenomena table outlining the viewpoints shared by each discipline and subsequently a common ground or possible solution column. This research concludes that the Food and Drug Administration’s rules and practices regarding the off-label marketing of pharmaceuticals violate the free speech protections of the First Amendment of the United States Constitution but that safety issues must be weighed and taken into consideration.
Sleep Across Different Stages
My essay examines the multiple uses of sleep as a concept in William Shakespeare’s Julius Caesar, Hamlet, and Macbeth. It distinguishes the use of sleep as a representation of life, death and the liminal space in between. It also develops a medical history on sleep focusing on the Renaissance time period and connects this history to the tragedies. My essay connects literary theories including “The Great Chain of Being,” “The King’s Two Bodies,” the “Microcosm-Macrocosm” relationship, “Liminality,” and the “Humors” to the concept of sleep. It focuses politically on how sleep and sleeplessness affects the self, the community and the state. It also draws in concepts of staging in Renaissance Theater from David Bevington’s “Asleep on Stage” and the concept of a “watchman” from Rebecca Totaro’s “Securing Sleep in Hamlet.” Finally, my essay closely compares and contrasts the deaths of King Duncan and King Hamlet. I ultimately conclude that Shakespeare gives the concept of sleep several dimensions which allows for a richer and unique understanding of the tragedies through this extra lens.
Modeling Gravitational Waves
Gravitational waves are oscillations in spacetime, the four-dimensional geometry of the universe. Gravitational waves that are detectable on earth are caused by the orbits of compact binaries, extremely dense stellar objects such as black holes and neutron stars. As gravitational waves pass through space, they cause space and time to stretch and squeeze. The detection of gravitational waves would be invaluable because it would offer a way to “see” objects in space that emit little or no light. There are currently several ground-based detectors that are searching for gravitational waves. The effects of gravitational waves are very hard to detect because the stretching and squeezing that they cause distorts space by around one one-thousandth the size of a proton. Since the gravitational wave signals are so weak, an accurate signal model must be provided if we are to determine the nature of the source. For binaries with circular orbits, these signal models are well developed. Here we extend those models to binary orbits that are slightly elliptical.
Alleles and Addiction
The purpose of this experiment is to determine how variations in dopamine levels present in the human brain may or may not potentially make an individual vulnerable to certain addictions, more specifically, media addictions. Addiction to social media is the number one form of addition plaguing America today. Dopamine is a neurotransmitter present in many organisms, and it is produced by the brain. Dopamine is similar to all neurotransmitters and it serves many purposes, and it is linked with the brain’s system of motivation and reward. Our study will be based on researching dopamine excretion in reference to alleles that control such levels of excretion. As a follow up, we will determine whether or not the stimulus will express symptoms of addiction. Addiction should alter allele expression and increase levels of dopamine production. We found this particular topic appealing due to the various notable addictions that individuals unfortunately experience.
How A Team of MSU Students Created A Sports Ticket Sales Strategy in 24 Hours: What We Learned from Taking Part in the Sports Marketing Association National Case Study
This poster will discuss how a team of MSU sports marketing students led by Dr. Ric Jensen competed at the national case competition at the Annual Conference of the Sports Marketing Association in Philadelphia in the fall of 2014. The poster will discuss how the group compared for the competition, the framework of the competition (how much time they had to create a presentation and the resources they could use), and how and to whom their ideas were presented. The poster will describe the ticket sales strategy that was developed, and what students learned by taking part in this competition that will help their careers.
Super Bowl Ad Effectiveness
Companies spend millions of dollars for a coveted 30 second spot on the top viewed event on television, the Super Bowl. Whether a company is creating brand awareness, attempting to gain an edge on competitors, or announcing a new project Super Bowl ads are the best way to achieve these goals. Social media feeds fill up with reactions to the different commercials, and entertainment websites write articles titled “10 Best Super Bowl Commercials 2015.” However, are these companies truly benefiting from this hefty financial investment? Should these companies simply consider their Super Bowl advertisements a “win” for brand awareness because the event was watched by millions of TV sets? We aim to measure the effectiveness of the 2015 Super Bowl advertisements using key marketing metrics, including Return on Marketing Investment (ROMI). We will reference historical data, numbers from last year's Super Bowl, as a means of comparison.