{"id":212139,"date":"2023-01-10T08:39:18","date_gmt":"2023-01-10T13:39:18","guid":{"rendered":"https:\/\/www.montclair.edu\/alumni\/?p=212139"},"modified":"2023-01-10T08:39:18","modified_gmt":"2023-01-10T13:39:18","slug":"public-relations-student-society-of-america-honored-class-of-2022-winners-at-fifth-annual-distinguished-alumni-event","status":"publish","type":"post","link":"https:\/\/www.montclair.edu\/alumni\/2023\/01\/10\/public-relations-student-society-of-america-honored-class-of-2022-winners-at-fifth-annual-distinguished-alumni-event\/","title":{"rendered":"Public Relations Student Society of America Honored Class of 2022 Winners at Fifth Annual Distinguished Alumni Event"},"content":{"rendered":"<p>The Montclair State University Public Relations Student Society of America (PRSSA) hosted the 5th Annual Distinguished Alumni Awards at the School of Communication and Media on Thursday, December 15. Students, staff, and faculty gathered for the event, which celebrates the achievements of the honorees, educates students about their professional journeys and provides an opportunity for students to network with professionals in the field.<\/p>\n<p>PRSSA President Kristina Burr commented, \u201cThis event is integral in inspiring students to see that people who started right where they were have found their niche and success in their respective careers. It also broadens the horizons of students to see the variety in career and industry paths they can take with the ever-evolving digital media and public relations world.\u201d<\/p>\n<p>The event consisted of an awards ceremony, networking session and a newly added panel discussion. The distinguished alumni honored this year were:<\/p>\n<p><strong>Amanda Lederman (\u201814)<\/strong><br \/>\nContent Marketing Manager, Taboola<br \/>\nLederman is a 2014 graduate who has a decade of experience in brand storytelling as an expert in digital marketing. Her work in a wide variety of areas including social media, editorial, e-commerce, and events make her especially well-versed and knowledgeable in the field. Lederman is known for turning \u201cinternational digital strategies into performance and profit powerhouses.\u201d Her expertise has given her the opportunity to spearhead Taboola\u2019s global marketing campaigns and content.<\/p>\n<p><strong>Lauren Marchetto (\u201814)<\/strong><br \/>\nSenior Communications Manager, TE Connectivity<br \/>\nA 2014 graduate with a BA in Communications Studies and a minor in Business, Marchetto has blossomed into an effective communications strategist. She has \u201cdevelop[ed] target content to engage and motivate 20,000+ employees and partners.\u201d Marchetto is an integral piece of TE Connectivity\u2019s success as a global technological industry leader that provides transportation, medical, energy, and data communications solutions.<\/p>\n<p><strong>Robert \u201cBobby\u201d Melok Jr. (\u201809)<\/strong><br \/>\nSenior Digital Content Producer, World Wrestling Entertainment (WWE)<br \/>\nMelok graduated in 2009 as a Broadcasting major and later received his MA of Journalism from the CUNY Graduate School of Journalism. From his student days as the Sports Editor and Editor-in-Chief of The Montclarion to his current role as an award-winning digital and social media professional, Melok certainly has earned this honor. He launched WWE\u2019s official GIPHY channel, which has over 20 billion views to date, as well as WWE&#8217;s official TikTok channel, helping WWE to become the number one sports league on TikTok, with over 19.7 million followers.<\/p>\n<p><strong>Chelsey Nagy (\u201814)<\/strong><br \/>\nConversion Optimization Team Lead, Thesis<br \/>\nBarrington Media Group<br \/>\nNagy graduated in 2014 with her BA in Communications and Public Relations. She has excelled in digital marketing by evaluating how to garner web visitors on client landing pages and sites. Her path to digital marketing began with PR. She reports that she is grateful for her unexpected journey, truly enjoys her job and acknowledges the \u201cwonderful position\u201d she is in.<\/p>\n<p><strong>Kristin Shackil (\u201810, \u201813)<\/strong><br \/>\nBrand Communications Lead, Consumer Engagement Unilever<br \/>\nShackil not only received her BA in Communications with a concentration in Public Relations in 2010 from Montclair State, but she also received her MBA in 2013. She was awarded a graduate assistantship scholarship for her dedication as a graduate assistant for the Feliciano School of Business. From there, she has become a rising communications industry leader. Kristin\u2019s work at Unilever has enabled her to \u201cto ensure a delightful consumer experience for Unilever\u2019s 40+ brands in North America.\u201d<\/p>\n<p><strong>Geoffrey Phelps (\u201893)<\/strong><br \/>\nVice President, Coyne PR<br \/>\nPhelps graduated magna cum laude in 1993 with his BA in English and returned to accept this prestigious award. He is \u201ca proven communicator who enjoys the challenge of translating the complex and technical into the compelling and easy to understand.\u201d Geoffrey has found bountiful success in developing and implementing public relations during his decade-plus tenure with Coyne PR in addition to his 20 years of previous experience in the field.<\/p>\n<figure id=\"attachment_212141\" class=\"responsive-image-holder wp-caption aligncenter\"><img decoding=\"async\" class=\"mlt-responsive-image\" data-original-image=\"\/alumni\/wp-content\/uploads\/sites\/5\/2023\/01\/prssa-panel.jpg\" src=\"\/responsive-media\/cache\/alumni\/wp-content\/uploads\/sites\/5\/2023\/01\/prssa-panel.jpg.0.1x.generic.jpg\" alt=\"Panel Discussion Participants on stage.\"\/><figcaption class=\"wp-caption-text\">Distinguished Alumni Panel Left to Right: Robyn Platz (Moderator, PRSSA Member, Amanda Lederman, Lauren Marchetto, Bobby Melok, Chelsey Nagy, Geoffrey Phelps, Kristin Shackil)<\/figcaption><\/figure>\n<p>PRSSA Faculty Advisor Professor Mary Scott commented, \u201cThe evening in a word was&#8230;Inspirational. The accomplishment of our six impressive honorees, all of whom have very different roles in the communications industry, was important to celebrate and showcase to our current students. It was a pleasure to welcome them back to MSU, many for the first time since they graduated, and show them the new SCM facility. We can&#8217;t thank them enough for sharing their\u00a0words of advice, career journeys, experiences, and time with the PRSSA club members &#8211; all of which will undoubtedly have a big impact.\u201d<\/p>\n<p>PRSSA President Kristina Burr states the organization plans to continue the tradition of the Distinguished Alumni Awards for years to come.<\/p>\n<p>If you are a student interested in learning more about PRSSA, contact <a href=\"mailto:montclairprssa@gmail.com\">montclairprssa@gmail.com<\/a>.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>School of Communications &amp; Media alumni recognized for their industry achievements<\/p>\n","protected":false},"author":353,"featured_media":212140,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-212139","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-76_alumni-news-and-events"],"_links":{"self":[{"href":"https:\/\/www.montclair.edu\/alumni\/wp-json\/wp\/v2\/posts\/212139","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.montclair.edu\/alumni\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.montclair.edu\/alumni\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.montclair.edu\/alumni\/wp-json\/wp\/v2\/users\/353"}],"replies":[{"embeddable":true,"href":"https:\/\/www.montclair.edu\/alumni\/wp-json\/wp\/v2\/comments?post=212139"}],"version-history":[{"count":5,"href":"https:\/\/www.montclair.edu\/alumni\/wp-json\/wp\/v2\/posts\/212139\/revisions"}],"predecessor-version":[{"id":212146,"href":"https:\/\/www.montclair.edu\/alumni\/wp-json\/wp\/v2\/posts\/212139\/revisions\/212146"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.montclair.edu\/alumni\/wp-json\/wp\/v2\/media\/212140"}],"wp:attachment":[{"href":"https:\/\/www.montclair.edu\/alumni\/wp-json\/wp\/v2\/media?parent=212139"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.montclair.edu\/alumni\/wp-json\/wp\/v2\/categories?post=212139"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.montclair.edu\/alumni\/wp-json\/wp\/v2\/tags?post=212139"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}