WNYC producer and reporter Shumita Basu shared her experiences of working at WNYC, one of New York\u2019s leading public radio stations with School of Communication and media students this week. The station broadcasts programs ranging from shows found on NPR and BBC to more local and original content.<\/p>\n
With young audiences being more engaged with social issues, Basu stressed the importance of engaging with the audience in order to develop more impactful programming. With topics ranging from gun control (the \u201cMarch for Our Lives\u201d campaign), intersectionality, and other political issues, Basu elaborated on the views of her audience, \u201cI think it\u2019s really rad that kids are intersectional these days.\u201d When speaking of trying to create a platform for younger listeners, Shumita Basu had this to say, \u201cWe are trying to get more young people on the air generally, we just feel like it would benefit everyone to hear all these different kinds of voices.\u201d<\/p>\n
When asked by students on WNYC\u2019s content and the nuances of live versus edited content, Basu had this to say, \u201cIt depends on the show some shows are prerecorded\u2026 it\u2019s up to us whether or not we want to cover NPR, it\u2019s a lot of puzzle pieces, it\u2019s really a mix.\u201d When giving advice to students, Basu stressed the importance of \u201cWriting for yourself\u201d and \u201cWriting in your own voice.\u201d That’s sound advice, she offered, for a news cycle that can often be portrayed as \u201cstuffy.\u201d With WNYC\u2019s listener focused approach, Shumita Basu delivers vibrant and gripping content.<\/p>\n
You can hear Basu on WNYC\u2019s Morning Edition, where she responds to the news of the day with a New York\/New Jersey angle. Whether she’s catching you up on a local story, debunking a partly-true post that’s in your news feed, or asking listeners to call in with their thoughts, her goal is to get people thinking about the role news plays in their day. Previously Shumita was the social media and digital producer at The Brian Lehrer Show, which involved interacting daily with the show’s highly-engaged, thoughtful audience across all digital platforms.<\/p>\n","protected":false},"excerpt":{"rendered":"
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