{"id":211272,"date":"2025-04-16T16:01:52","date_gmt":"2025-04-16T20:01:52","guid":{"rendered":"https:\/\/www.montclair.edu\/college-of-communication-and-media\/?p=211272"},"modified":"2025-04-17T09:54:26","modified_gmt":"2025-04-17T13:54:26","slug":"montclair-school-of-communication-and-media-students-earn-honorable-mention-in-prssas-national-2025-bateman-case-study-competition","status":"publish","type":"post","link":"https:\/\/www.montclair.edu\/college-of-communication-and-media\/2025\/04\/16\/montclair-school-of-communication-and-media-students-earn-honorable-mention-in-prssas-national-2025-bateman-case-study-competition\/","title":{"rendered":"Montclair School of Communication and Media Students Earn Honorable Mention in PRSSA\u2019s National 2025 Bateman Case Study Competition"},"content":{"rendered":"

\u00a0<\/b>The Public Relations Student Society of America (PRSSA), the foremost organization for students interested in the public relations and communications fields, announced that an entry from a team of Montclair State University School of Communication and Media students received an honorable mention in the prestigious 2025 Bateman Case Study Competition. This marks the fourth consecutive year the school has placed among the top schools, including a second-place finish in 2024.<\/span><\/p>\n

This year\u2019s Bateman Case Study Competition was hosted in partnership with EveryLibrary.org, a nonpartisan education nonprofit dedicated to building a news-literate nation. <\/span>The competition challenged student teams to research, plan, implement and evaluate a public relations campaign to support libraries and raise awareness on the challenges they face today including censorship and book banning.\u00a0<\/span><\/p>\n

Montclair\u2019s month-long campaign – \u201cEveryLibrary, EveryVoice\u201d- sought to educate students about the challenges libraries face today and inspire them to take action. The team\u2019s campaign highlighted how libraries are essential in promoting diversity, equity, and why their continued protection is crucial. As part of the campaign, the Bateman team focused on support for <\/span>EveryLibrary\u2019s<\/span><\/i> efforts to defend libraries from ongoing challenges to intellectual freedom, including book bans and restrictions on access to diverse perspectives. The “EveryLibrary, EveryVoice” campaign featured various on-campus events, partnerships with area libraries, a PSA in Spanish and English that aired on Telemundo47 and WNBC, an intimate roundtable discussion moderated by Telemundo47 news anchor Cristina Navarrete, and a banned book movie night featuring <\/span>Wicked<\/span><\/i>.<\/span><\/p>\n

\u201cOur students developed a dynamic campaign that both engaged and educated their peers on the importance of supporting public libraries,\u201d <\/span>said Erin Weinberg, Assistance Teaching Professor and <\/span>Bateman team adviser at the School of Communication and Media. \u201cThe team made an impact on our campus and with the broader community, all while gaining real-life experience creating a public relations campaign, which is the true win here.\u201d\u00a0\u00a0\u00a0<\/span><\/p>\n

The \u201cEveryLibrary, EveryVoice\u201d campaign was developed and implemented by students Libby Brennan (\u201925), Mary Lage (\u201925), Hallie Lippey (\u201925), Noelia Aguirre Reyes (\u201926) and Grace Velazquez (\u201927).\u00a0\u00a0<\/span><\/p>\n

About the BATEMAN CASE STUDY COMPETITION and Public Relations Student Society of America<\/b>
\n<\/b>The Bateman Case Study Competition originated in 1973 as a national case study allowing PRSSA members to exercise the analytical skills required for public relations problem-solving. The Public Relations Student Society of America (PRSSA) is the foremost organization for students interested in public relations and communications. Founded in 1968 by its parent organization, the Public Relations Society of America (PRSA), PRSSA includes nearly 9,000 student members and advisers, and is active on nearly 375 colleges and university campuses, including in Argentina, Colombia, Peru and Puerto Rico.\u00a0<\/span><\/p>\n

About the School of Communication and Media:<\/b>\u00a0The School of Communication and Media offers a range of dynamic programs in communication and media to a talented and diverse student population of over 2,000. Offering degrees in film and television, social media and public relations, advertising, journalism and digital media, sports communication, communication and media studies, animation and visual effects, and an MA devoted to strategic communication, the School prepares the next generation of communication and media practitioners and leaders. The School houses award-winning student programs that include\u00a0WMSC Radio<\/b><\/a>,\u00a0The Montclarion<\/b><\/a>\u00a0newspaper,\u00a0\u00a0Hawk Communications<\/b><\/a>\u00a0Agency, the\u00a0Red Hawk Sports Network<\/b><\/a>,\u00a0Hawk+<\/b><\/a>\u00a0OTT streaming platform, and\u00a0News Lab<\/b><\/a>, as well as the\u00a0Center for Cooperative Media<\/b><\/a>, which serves the public by working to grow and strengthen local journalism. Student projects and programs have recently received national recognition from PRSSA\u2019s Bateman Competition, an Edward R Murrow Award, several Marconi Award nominations, and a College Television Award from the Academy of Television Arts & Sciences.<\/p>\n

# # #<\/span><\/p>\n

 <\/p>\n

I\u2019m a ______, tell me more\u2026<\/b><\/p>\n

Prospective Student interested in learning more about SCM’s Social Media & PR Program\/ Parent:<\/b>
\nLearn more about the\u00a0School of Communication and Media<\/b><\/a>\u00a0or take the first step in\u00a0applying to become a Red Hawk<\/b><\/a>!<\/p>\n

Journalist:<\/b>\u00a0Contact the\u00a0Media Relations<\/b><\/a>\u00a0team for more information or to schedule an interview.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

\u00a0The Public Relations Student Society of America (PRSSA), the foremost organization for students interested in the public relations and communications fields, announced that an entry from a team of Montclair State University School of Communication and Media students received an honorable mention in the prestigious 2025 Bateman Case Study Competition. This marks the fourth consecutive […]<\/p>\n","protected":false},"author":290,"featured_media":211273,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-211272","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-college-of-communication-and-media-news"],"_links":{"self":[{"href":"https:\/\/www.montclair.edu\/college-of-communication-and-media\/wp-json\/wp\/v2\/posts\/211272","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.montclair.edu\/college-of-communication-and-media\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.montclair.edu\/college-of-communication-and-media\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.montclair.edu\/college-of-communication-and-media\/wp-json\/wp\/v2\/users\/290"}],"replies":[{"embeddable":true,"href":"https:\/\/www.montclair.edu\/college-of-communication-and-media\/wp-json\/wp\/v2\/comments?post=211272"}],"version-history":[{"count":4,"href":"https:\/\/www.montclair.edu\/college-of-communication-and-media\/wp-json\/wp\/v2\/posts\/211272\/revisions"}],"predecessor-version":[{"id":211278,"href":"https:\/\/www.montclair.edu\/college-of-communication-and-media\/wp-json\/wp\/v2\/posts\/211272\/revisions\/211278"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.montclair.edu\/college-of-communication-and-media\/wp-json\/wp\/v2\/media\/211273"}],"wp:attachment":[{"href":"https:\/\/www.montclair.edu\/college-of-communication-and-media\/wp-json\/wp\/v2\/media?parent=211272"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.montclair.edu\/college-of-communication-and-media\/wp-json\/wp\/v2\/categories?post=211272"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.montclair.edu\/college-of-communication-and-media\/wp-json\/wp\/v2\/tags?post=211272"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}