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SCM Students Participate in NBCU Academy Event Live Streamed from Campus

Posted in: School of Communication and Media News

A group of students and NBC News Reporter Zinhale Essamuah posing for a group photo in the SCM Building.

The School of Communication and Media (SCM) hosted live segments for the NBCU Academy’s Next Level Summit today, a virtual event for aspiring student journalists that featured advice and learning opportunities from network executives and on-air talent from NBC News, CNBC, Telemundo and MSNBC.

NBC News reporter Zinhle Essamuah and a production team from the network live streamed from an SCM classroom during the three-hour event, which covered the future of journalism, networking tips, and advice for students who want to make their mark in news and storytelling.

Nearly two dozen journalism students from SCM participated in person while over 1,800 joined virtually across the world. Several SCM students had the opportunity to ask NBC News Group Chairman Cesar Conde questions.  One of the highlights was senior Anadaji Cruz Rosario asking Conde about his and NBC’s commitment to diversity, specifically that 50% of its employees would be people of color and 50% women:

“This was a fantastic opportunity for our students,” said Dr. Keith Strudler, Director of SCM. “It was a thrill to watch them participate in this event and learn from some of the best in the journalism and news business. We are grateful to be part of NBCU Academy and the opportunities the program provides for our students to improve their craft and be thoroughly prepared for their careers.”

Earlier this year, SCM accepted a prestigious invitation to join NBCU Academy, an innovative, multiplatform student journalism development program that will provide scholarships, training and enhanced course content. Launched in 2021, NBCU Academy provides tools, resources, and platforms for young, underrepresented voices in partnership with 30 Hispanic-Serving Institutions, Historically Black Colleges and Universities, and colleges and programs with significant Latino, Asian American and Pacific Islander, Black, Indigenous and tribal populations.