Mark J Kay
- Office:
- Partridge Hall 401
- E-Mail:
- kaym@mail.montclair.edu
- Phone:
- 973 655-7445
- Fax:
- Not Available
- Degree(s):
- BFA:School of the Art Institute of Chicago
- MFA:University of Chicago
- MA:University of Chicago
- MBA:Baruch College
- PhD:CUNY
- vCard:
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Associate Professor, Marketing
Specialization
Prof. Kay studied at the University of Chicago earning two masters degrees. He received his MBA and Ph.D. degrees in Marketing from Baruch College at the City University of New York (CUNY). He also holds a black belt in Kensaikei karate, having studied with Master Ikki Ohashi (who now currently resides in Yokohama, Japan).
He has written extensive case studies on Toys R Us, Performance Bicycle Shops, and Tabasco Sauce, and written on case teaching methods. His current research focuses upon branding, retailing, sustainability, healthcare, and corporate social responsibility marketing practices.
During the 1990s, he taught seminar programs on marketing and logistics in the Czech Republic and in Hungary. He lead a team in teaching methods of the marketing of AIDS prevention programs at the Congress of Europe held in Vilnius, Lithuania in 1999.
He has written extensive case studies on Toys R Us, Performance Bicycle Shops, and Tabasco Sauce, and written on case teaching methods. His current research focuses upon branding, retailing, sustainability, healthcare, and corporate social responsibility marketing practices.
During the 1990s, he taught seminar programs on marketing and logistics in the Czech Republic and in Hungary. He lead a team in teaching methods of the marketing of AIDS prevention programs at the Congress of Europe held in Vilnius, Lithuania in 1999.
Office Hours
Spring
- Wednesday 8:30 am - 10:00 am