Dr. Luo has conducted research in the areas of organizational change, sensemaking, leadership in public relations, social media and communication management, activism, and global public relations. Dr. Luo received her Ph.D in Communication from the University of Maryland, College Park. Her work has appeared in Public Relations Review, New Media and Public Relations, Global Media Journal, and Asian Journal of Communication. Dr. Luo teaches Public Relations Cases and Campaigns, Global Public Relations, Communication Theories, New Media Applications in Organizations, and Public Relations Research.