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Wontae Son
Associate Teaching Professor, Management, Feliciano School of Business
- Office:
- Feliciano School of Business
- Email:
- sonw@montclair.edu
- Phone:
- 973-655-4269
- Degrees:
- BA, Korea University (Korea)
- MBA, Rensselaer Polytechnic Institute
- PhD, Rensselaer Polytechnic Institute
- vCard:
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Bio
Dr. Wontae Son earned his Ph.D. in Management from Rensselaer Polytechnic Institute in 1995. After completing his doctoral studies, he began his professional career at Samsung SDS as a Business and Strategy Consultant. Over the course of a 20-year career at Samsung, he held key roles in corporate strategy, strategic planning, and global business development. During this time, Dr. Son emerged as a leading business strategist in the U.S. market, successfully securing the company’s first major clients in the United States and South America and winning multiple large-scale contracts through innovative and creative market strategies.
In addition to his corporate career, Dr. Son led a business advisory firm in Silicon Valley, where he developed go-to-market plans and executed market entry strategies for Korean companies seeking to expand into the U.S. market. He continues to provide business advisory services through his own consulting company on an occasional basis.
Dr. Son joined the Department of Management at Montclair State University as an Adjunct Professor in 2017. In 2019, he was appointed as an Instructional Specialist and Assistant Professor, and in 2024 he was promoted to Associate Teaching Professor. Alongside his full-time academic responsibilities, Dr. Son continues to serve as a business advisor to several IT services firms, including JLM Systems, Brainer Consultancy, and Snet Systems.
Expertise
Strategic Management
Corporate Strategy and Planning
International Management and Globalization Strategy
ICT Solutions & Services
Strategic Alliance
Business Development
Target Sales & Marketing
Professional Experience
- Vice President and President, SemiVenture (2001 - 2003)
- Director, Business Development and Planning, Samsung SDS (2004 - 2009)
- Vice President, Business Development, Samsung SDS (2010 - 2013)
- Vice President, Transportation, Samsung SDS (2013 - 2014)
- Executive Business Advisor, Samsung SDS (2015 - 2015)
- Adjunct Professor, Kean University (2015 - 2018)
- Adjunct Professor, Montclair State University (2017 - 2018)
- Executive Business Advisory, JLM Systems (2015 - 2019)
- Business Executive - Alliance, Snet Systems America (2023 - 2024)
- President/Owner, Guidus Consulting (2015 - Present)
- Assistant Professor, Montclair State University (2019 - Present)
- Associate Teaching Professor, Montclair State University (2024 - Present)
Consulting
- Management Consulting, Brainer Consultancy. (February 2019 - February 2019). Played a leading role in customer engagement for SAP ERP installation projects for INCOCO, a client of Brainer. Refined the sales kits and established the customer engagement strategy. Led customer meetings with Brainer consultants.
- Management Consulting, Jungsang Lidar. (February 2016 - June 2017). The business consulting included;
Serve as theclient's contact point in the United States
Research product requirements in the US market
Translation of the sales kits into English version
Procurement of parts, components and others as needed in the US
Preparation of the groundwork of entering US market
Assist in analyzing, structuring, negotiating and effecting proposed transactions to increase the clentcompany's value - Management Consulting, Fasoo.Com. (July 2016 - August 2016). The business consulting provided the client with the reports on Feasibility Assessment of Online Account Opening Service in the US:
- Overview of Online Account Opening Service Market in the US.
- Players, Services, Customers, System Specifics, Compliance Issues, - - Overview of Online Identity Verification Service Market in the US.