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Gail Yosh

Associate Teaching Professor, Information Management and Business Analytics, Feliciano School of Business

Office:
Feliciano School of Business 461
Email:
yoshg@montclair.edu
Degrees:
BS, Montclair State University
MBA, Montclair State University
DPS, Pace University
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Bio

As an Associate Teaching Professor at Montclair State University, Dr. Yosh guides undergraduate students in developing proficiency in business communications. In addition to her academic role, she serves as a business communications consultant, assisting organizations in enhancing internal and external messaging and providing coaching and training to strengthen interpersonal communication skills. Her professional experience includes collaborations with FORTUNE 500 companies and small businesses, contributing to the creation of website content, promotional materials, newsletters, fact sheets, white papers, and corporate value propositions that advance organizational effectiveness through clear and persuasive communication.

Expertise

Business Communications, Internal & External Corporate Communications, Marketing Communications, Career Communications, Personal Branding, Presentation Skills, Networking, Business Writing

Research

  • Can AI Speak for Me? Exploring the Impact of AI-Generated Elevator Speeches on Student Perceptions of Authenticity, Voice, Message Ownership and Satisfaction
  • My Brand is Cleaner: The Impact of Brand Psychological Ownership on Consumer Contamination Concerns in the Online Secondhand Apparel Market

Professional Experience

  • President, Quanta Communications, LLC (2004 - 2017)

Consulting

  • Training/Education, Cushman & Wakefield. (March 2024 - March 2024). Provide business communications training to Cushman & Wakefield tenants via a Lunch & Learn workshop.
  • Other, iKandi Images, LLC. (August 2017 - October 2017). Assisted photography and event design studio with rebranding and marketing communication efforts. Created new website communications structure and authored website text. Worked closely with the owner to establish a plan for expanding her business segments. 100 hours
  • Technical/Professional Work, The GenWealth Group. (April 2010 - December 2011). I provided project management and writing support to develop the company's corporate brochure.
  • Technical/Professional Work, Medco (Express Scripts). (April 2004 - April 2009). I have developed promotional materials for numerous products, services and events and have authored, edited and produced corporate brochures, newsletters, fact sheets, white papers and corporate value propositions.

Published Proceedings

  • R. Malaga, G. Yosh (5s). 2024. ). Can AI Speak for Me? Exploring the Impact of AI-Generated Elevator Speeches on Student Perceptions of Authenticity, Voice, Message Ownership, and Satisfaction Northeast Business & Economics Association Conference