Experiential Learning: The Hill Concession Project

The Hill, a newly renovated concession area at the Yogi Berra Stadium, was part of a capstone project for the Hospitality and Tourism department senior seminar course. The name, the result of market research conducted by Feliciano students, makes the connection between Yogi Berra’s boyhood neighborhood in St. Louis and the elevated Red Hawks perch for the stadium and campus.

Under the guidance of Associate Professor Josh Lupinek (Department of Hospitality and Tourism), students will curate an enticing menu featuring a rotation of local businesses. The inaugural weekend showcased Montclair Brewery and Señor Tacos of Bridgewater, offering students hands-on experiences in community engagement, operations, and promoting partnerships through stadium concessions. This endeavor not only provides valuable practical experience but also strengthens our ties with the local community. We’re excited to see our students thrive in this collaborative and innovative project.