Business Administration

Most concentrations in the Business Administration B.S. are offered in person on campus, giving you direct access to faculty, peers, and the vibrant Feliciano School of Business community. The on-campus experience provides opportunities to collaborate face-to-face, join student organizations, and build your professional network through events and employer connections. All eight concentrations; Entrepreneurship, Finance, International Business, Management, Management Information Systems, Marketing, Real Estate, and Strategic Human Capital Management can be completed in person.

A hybrid format combines the best of both worlds, blending online coursework with in-person classes. This option provides flexibility while still offering valuable on-campus experiences. Hybrid learning may be available for select courses across concentrations, allowing you to balance your academic goals with work or other commitments. While not every concentration has a fully hybrid pathway, students can often choose some online courses to complement their in-person requirements.

Need maximum flexibility? Three Business Administration concentrations, Finance, Management, and Marketing, can be completed fully online. You’ll get the same rigorous curriculum and expert faculty as on-campus students, with interactive coursework, virtual discussions, and digital tools that let you learn from anywhere. Plus, you’ll have the personalized support of a success mentor to help you stay on track. Whether you’re working full-time, managing family responsibilities, or simply prefer the convenience of online learning, this option allows you to earn your degree on your own terms. 

Applicants to the online program must have 45 or more credits from a regionally accredited college or university. Transfer students with an associate’s degree need a minimum 2.8 GPA, while those without an associate’s degree must have at least a 3.0 GPA.

Want to be your own boss, launch a product, or bring fresh ideas into an existing company? The Entrepreneurship concentration teaches you to approach problem-solving as an opportunity for creativity and equips you with the tools to start and grow ventures of all kinds. 

With small class sizes and a cross-disciplinary curriculum, you’ll gain both the mindset and practical skills entrepreneurs need—backed by experiential learning through internships, consulting projects, and live case studies. You’ll study the latest methods innovative start-ups and corporations use to design, launch, and scale successful products and services. 

Graduates pursue paths as founders, innovators within large organizations, or leaders in nonprofit and business management. 

See the curriculum. 

The Finance concentration gives you the tools to understand how money moves through organizations, markets, and global economies. You’ll study corporate finance, investment and portfolio management, financial institutions, and policy while applying concepts through case studies and experiential learning. 

With these skills, you’ll learn to evaluate financial risks and rewards, analyze securities, make market forecasts, and develop strategies that maximize value. Graduates of this program go on to careers as financial analysts, investment bankers, portfolio managers, brokers, loan officers, and insurance adjusters. 

Our alumni work across industries including banking, mutual funds, high tech, and biotechnology as well as in government and nonprofit organizations making an impact wherever financial expertise is needed. 

See the curriculum. 

Business is global — and this concentration prepares you to succeed across borders. You’ll learn how culture, politics, economics, and geography shape business activity, while building expertise in international trade, foreign investment, market entry strategies, and the management of multinational corporations. 

The curriculum emphasizes both practical skills and cultural awareness so you can navigate global markets and help organizations expand with confidence. You’ll graduate with an interdisciplinary perspective that blends business administration, economics, and management — equipping you to solve problems and identify opportunities worldwide. 

Career paths in international business span manufacturing, services, technology, finance, and nonprofits. Employers value graduates who can adapt to diverse environments, manage risk, and act strategically in today’s interconnected marketplace. 

See the curriculum. 

Management is about bringing people, processes, and projects together to achieve results. This concentration gives you a broad understanding of management principles while helping you build practical skills in leadership, collaboration, and strategic decision-making. 

You’ll learn how to motivate and nurture a diverse workforce, manage complex projects, and lead organizations through change. Whether you’re aiming to run a division in a large company, launch your own business, or take on leadership roles in the nonprofit or public sector, you’ll graduate prepared to think strategically and work cooperatively to get things done. 

Career paths for management graduates span industries such as healthcare, financial services, retail, hospitality, and human resources. Many go on to become general managers with responsibility for business performance or step into leadership positions that shape the future of their organizations. 

See the curriculum.

Through a mix of case projects, field experiences, and hands-on coursework, you’ll gain both technical and managerial expertise. The curriculum covers databases, systems analysis and design, cloud computing, and programming tools like Python and SQL skills that employers across industries are actively seeking. Graduates are ready for careers as IT managers, analysts, architects, and administrators professionals who design technology strategies, oversee system upgrades, and protect networks in a world where demand for tech expertise continues to grow. 

See the curriculum.

Marketing today is about more than selling products, it’s about shaping ideas, driving social influence, and understanding what motivates consumers. From local nonprofits to global corporations, every organization relies on marketing to connect with its audience. 

In this concentration, you’ll study how customer preferences evolve, how to predict demand, and how to craft strategies that deliver real value. You’ll learn to combine creativity with data-driven analysis to develop campaigns that resonate and drive results. 

Graduates of this program are well-prepared for careers in marketing strategy, brand management, digital marketing, and beyond, and many go on to advance into leadership roles, including the C-suite. 

See the curriculum.

Real estate is a dynamic, global industry that blends business, finance, and entrepreneurship. This concentration gives you a strong foundation in real estate principles and practices, reinforced by core business and economics knowledge. 

You’ll study development, investment, and finance while learning how to evaluate, manage, and grow property assets. Whether you’re interested in commercial real estate, sales and marketing, brokerage, property management, or even law and accounting, this concentration prepares you to succeed in a wide range of career paths. 

With demand for real estate expertise on the rise, you’ll graduate ready to make an impact in one of the world’s most versatile industries. 

See the curriculum.

Modern HR goes beyond payroll and benefits it’s about aligning people with strategy. The SHCM concentration equips you to recruit, motivate, and retain a high-performing workforce while ensuring human resource practices directly support organizational goals. 

You’ll gain the analytical and strategic skills employers want most, including hands-on experience with ADP’s Human Resource Information Systems (HRIS) used by more than 900,000 companies worldwide. As the first program of its kind in New Jersey, this concentration combines foundational HR knowledge with applied HR analytics to prepare you for leadership in a growing field. 

Graduates are prepared for careers as HR specialists, HR managers, training and development specialists, compensation and benefits managers, and HR data analysts. With demand for strategic HR professionals on the rise, you’ll stand out in a field critical to every organization’s success. 

See the curriculum.